PERAN CITIZEN JOURNALISM DAN MEDIA SOSIAL DALAM AKUNTABILITAS PUBLIK MUTU PENDIDIKAN ISLAM: ANALISIS SENTIMEN DAN DAMPAKNYA TERHADAP REPUTASI INSTITUSI
Main Article Content
Abstract
This study aims to analyze the shift of accountability for the quality of Islamic education into the digital public sphere through citizen journalism practices and the dynamics of social media sentiment. The research uses a qualitative approach with an interpretative paradigm and employs descriptive-analytical research methods. Data were collected through digital observation (netnography), documentation of social media content, in-depth interviews with pesantren leaders, social media managers, parents of students, and alumni, as well as literature studies. Data analysis was conducted thematically, combined with qualitative sentiment analysis. Meanwhile, the validity of the data was maintained through source and data triangulation. The research results show that social media has become a social evaluation mechanism that influences the formation of perceptions, trust, and the reputation of Islamic educational institutions. Experience-based citizen journalism practices encourage transparency, public participation, and more open accountability, where institutional legitimacy no longer rests solely on administrative aspects, but on the construction of collective opinion in the digital space. This study contributes to strengthening the perspective of social accountability in the management of the quality of Islamic education in the digital era.
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This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
References
Askari, M., Rahimkhani, M., Abdollahi, M., Mohammadabadi, A., Yaghoobi, H., & Namazinia, M. (2025). Nurses’ role in oral healthcare: a descriptive-analytical cross-sectional study in northeastern Iran. BMC Oral Health, 25, 1014.
Bansal, R., Martinho, C., Pruthi, N., & Aggarwal, D. (2024). From virtual observations to business insights: A bibliometric review of netnography in business research. Heliyon, 10(1).
Bin Muhammad Yusoff, M. F. (2023). Tracing the Tracts of Qaṣaṣ: Towards a Theory of Narrative Pedagogy in Islamic Education. Religions, 14(10), 1299.
Busuioc, M. (2021). Accountable artificial intelligence: Holding algorithms to account. Public Administration Review, 81(5), 825–836.
Cuthbertson, L. M., Robb, Y. A., & Blair, S. (2020). Theory and application of research principles and philosophical underpinning for a study utilising interpretative phenomenological analysis. Radiography, 26(2), e94–e102.
Dake, D. K., & Gyimah, E. (2023). Using sentiment analysis to evaluate qualitative students’ responses. Education and Information Technologies, 28(4), 4629–4647.
Delli Paoli, A., & D’Auria, V. (2025). The Digitalization of Ethnography: A Scoping Review of Methods in Netnography. Journal of Contemporary Ethnography, 08912416251342795.
Figueira, H. A., Figueira, O. A., Corradi-Perini, C., Martínez-Rodríguez, A., Figueira, A. A., da Silva, C. R. L., & Dantas, E. H. M. (2021). A descriptive analytical study on physical activity and quality of life in sustainable aging. Sustainability, 13(11), 5968.
Gorodnichenko, Y., Pham, T., & Talavera, O. (2021). Social media, sentiment and public opinions: Evidence from# Brexit and# USElection. European Economic Review, 136, 103772.
Gullberg, C., & Gustafsson, N. (2025). Accountability through (Inter) Action? A Framework of Affordances for Understanding Civil Society Accountability on Social Media Platforms. Social Media+ Society, 11(2), 20563051251340144.
Hadiyanto, A., Putri, K. Y. S., & Fazli, L. (2025). Religious moderation in Instagram: An Islamic interpretation perspective. Heliyon, 11(4).
Horoub, I. (2023). Understanding media empowerment: citizen journalism in Palestine. Humanities and Social Sciences Communications, 10(1), 1–10.
Hulland, J. (2020). Conceptual review papers: revisiting existing research to develop and refine theory. AMS Review, 10(1), 27–35.
Kaurav, R. P. S., Suresh, K. G., Narula, S., & Baber, R. (2020). New education policy: qualitative (contents) analysis and Twitter mining (sentiment analysis). Journal of Content, Community and Communication, 12(1), 4–13.
Kholili, M., Izudin, A., & Hakim, M. L. (2024). Islamic proselytizing in digital religion in Indonesia: the challenges of broadcasting regulation. Cogent Social Sciences, 10(1), 2357460.
Landi, S., Costantini, A., Fasan, M., & Bonazzi, M. (2022). Public engagement and dialogic accounting through social media during COVID-19 crisis: a missed opportunity? Accounting, Auditing & Accountability Journal, 35(1), 35–47.
McChesney, K., & Aldridge, J. (2019). Weaving an interpretivist stance throughout mixed methods research. International Journal of Research & Method in Education, 42(3), 225–238.
Mehraliyev, F., Chan, I. C. C., & Kirilenko, A. P. (2022). Sentiment analysis in hospitality and tourism: a thematic and methodological review. International Journal of Contemporary Hospitality Management, 34(1), 46–77.
Mohammadi, A., & Hashemi Golpayegani, S. A. (2021). SenseTrust: A sentiment based trust model in social network. Journal of Theoretical and Applied Electronic Commerce Research, 16(6), 2031–2050.
Nabdi, S., Boujraf, S., & Benzagmout, M. (2022). Evaluation of rural-urban patterns in dietary intake: A descriptive analytical study–Case series. Annals of Medicine and Surgery, 84, 104972.
Qian, C., Mathur, N., Zakaria, N. H., Arora, R., Gupta, V., & Ali, M. (2022). Understanding public opinions on social media for financial sentiment analysis using AI-based techniques. Information Processing & Management, 59(6), 103098.
Rahman, M. M. (2019). The making of an Islamist public sphere in Bangladesh. Asian Journal of Comparative Politics, 4(4), 330–351.
Ramírez, Y., & Tejada, Á. (2019). Digital transparency and public accountability in Spanish universities in online media. Journal of Intellectual Capital, 20(5), 701–732.
Riaz, M., Baloch, F., Siddiqui, M., Ejaz, R., & Bashir, M. (2023). The role of islamic education in promoting peace and tolerance. Al-Qanṭara, 9(4), 308–327.
Ritonga, R. (2019). Citizen journalism and public participation in the era of new media in Indonesia: From street to tweet. Media and Communication.
Saada, N. (2023). Educating for global citizenship in religious education: Islamic perspective. International Journal of Educational Development, 103, 102894.
Sadat, A., Green, E., Forsythe, I., Munnelly, S., Eaton, G., Wynn, M., Pearson, F., & Dobson, E. (2025). Utilization of Netnography as a Health Care Research Methodology: Scoping Review. Journal of Medical Internet Research, 27, e78025.
Saud, M., Ida, R., Mashud, M., Yousaf, F. N., & Ashfaq, A. (2023). Cultural dynamics of digital space: Democracy, civic engagement and youth participation in virtual spheres. International Journal of Intercultural Relations, 97, 101904.
Schmidt, V., & Wood, M. (2019). Conceptualizing throughput legitimacy: Procedural mechanisms of accountability, transparency, inclusiveness and openness in EU governance. Public Administration, 97(4), 727–740.
Varpio, L., Paradis, E., Uijtdehaage, S., & Young, M. (2020). The distinctions between theory, theoretical framework, and conceptual framework. Academic Medicine, 95(7), 989–994.
Watson, A. (2025). A postmodernist qualitative research approach: Choosing between descriptive and interpretive phenomenology. Journal of Advanced Nursing, 81(10), 6968–6973.
Main Article Content
Abstract
This study aims to analyze the shift of accountability for the quality of Islamic education into the digital public sphere through citizen journalism practices and the dynamics of social media sentiment. The research uses a qualitative approach with an interpretative paradigm and employs descriptive-analytical research methods. Data were collected through digital observation (netnography), documentation of social media content, in-depth interviews with pesantren leaders, social media managers, parents of students, and alumni, as well as literature studies. Data analysis was conducted thematically, combined with qualitative sentiment analysis. Meanwhile, the validity of the data was maintained through source and data triangulation. The research results show that social media has become a social evaluation mechanism that influences the formation of perceptions, trust, and the reputation of Islamic educational institutions. Experience-based citizen journalism practices encourage transparency, public participation, and more open accountability, where institutional legitimacy no longer rests solely on administrative aspects, but on the construction of collective opinion in the digital space. This study contributes to strengthening the perspective of social accountability in the management of the quality of Islamic education in the digital era.
Article Details

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
References
Askari, M., Rahimkhani, M., Abdollahi, M., Mohammadabadi, A., Yaghoobi, H., & Namazinia, M. (2025). Nurses’ role in oral healthcare: a descriptive-analytical cross-sectional study in northeastern Iran. BMC Oral Health, 25, 1014.
Bansal, R., Martinho, C., Pruthi, N., & Aggarwal, D. (2024). From virtual observations to business insights: A bibliometric review of netnography in business research. Heliyon, 10(1).
Bin Muhammad Yusoff, M. F. (2023). Tracing the Tracts of Qaṣaṣ: Towards a Theory of Narrative Pedagogy in Islamic Education. Religions, 14(10), 1299.
Busuioc, M. (2021). Accountable artificial intelligence: Holding algorithms to account. Public Administration Review, 81(5), 825–836.
Cuthbertson, L. M., Robb, Y. A., & Blair, S. (2020). Theory and application of research principles and philosophical underpinning for a study utilising interpretative phenomenological analysis. Radiography, 26(2), e94–e102.
Dake, D. K., & Gyimah, E. (2023). Using sentiment analysis to evaluate qualitative students’ responses. Education and Information Technologies, 28(4), 4629–4647.
Delli Paoli, A., & D’Auria, V. (2025). The Digitalization of Ethnography: A Scoping Review of Methods in Netnography. Journal of Contemporary Ethnography, 08912416251342795.
Figueira, H. A., Figueira, O. A., Corradi-Perini, C., Martínez-Rodríguez, A., Figueira, A. A., da Silva, C. R. L., & Dantas, E. H. M. (2021). A descriptive analytical study on physical activity and quality of life in sustainable aging. Sustainability, 13(11), 5968.
Gorodnichenko, Y., Pham, T., & Talavera, O. (2021). Social media, sentiment and public opinions: Evidence from# Brexit and# USElection. European Economic Review, 136, 103772.
Gullberg, C., & Gustafsson, N. (2025). Accountability through (Inter) Action? A Framework of Affordances for Understanding Civil Society Accountability on Social Media Platforms. Social Media+ Society, 11(2), 20563051251340144.
Hadiyanto, A., Putri, K. Y. S., & Fazli, L. (2025). Religious moderation in Instagram: An Islamic interpretation perspective. Heliyon, 11(4).
Horoub, I. (2023). Understanding media empowerment: citizen journalism in Palestine. Humanities and Social Sciences Communications, 10(1), 1–10.
Hulland, J. (2020). Conceptual review papers: revisiting existing research to develop and refine theory. AMS Review, 10(1), 27–35.
Kaurav, R. P. S., Suresh, K. G., Narula, S., & Baber, R. (2020). New education policy: qualitative (contents) analysis and Twitter mining (sentiment analysis). Journal of Content, Community and Communication, 12(1), 4–13.
Kholili, M., Izudin, A., & Hakim, M. L. (2024). Islamic proselytizing in digital religion in Indonesia: the challenges of broadcasting regulation. Cogent Social Sciences, 10(1), 2357460.
Landi, S., Costantini, A., Fasan, M., & Bonazzi, M. (2022). Public engagement and dialogic accounting through social media during COVID-19 crisis: a missed opportunity? Accounting, Auditing & Accountability Journal, 35(1), 35–47.
McChesney, K., & Aldridge, J. (2019). Weaving an interpretivist stance throughout mixed methods research. International Journal of Research & Method in Education, 42(3), 225–238.
Mehraliyev, F., Chan, I. C. C., & Kirilenko, A. P. (2022). Sentiment analysis in hospitality and tourism: a thematic and methodological review. International Journal of Contemporary Hospitality Management, 34(1), 46–77.
Mohammadi, A., & Hashemi Golpayegani, S. A. (2021). SenseTrust: A sentiment based trust model in social network. Journal of Theoretical and Applied Electronic Commerce Research, 16(6), 2031–2050.
Nabdi, S., Boujraf, S., & Benzagmout, M. (2022). Evaluation of rural-urban patterns in dietary intake: A descriptive analytical study–Case series. Annals of Medicine and Surgery, 84, 104972.
Qian, C., Mathur, N., Zakaria, N. H., Arora, R., Gupta, V., & Ali, M. (2022). Understanding public opinions on social media for financial sentiment analysis using AI-based techniques. Information Processing & Management, 59(6), 103098.
Rahman, M. M. (2019). The making of an Islamist public sphere in Bangladesh. Asian Journal of Comparative Politics, 4(4), 330–351.
Ramírez, Y., & Tejada, Á. (2019). Digital transparency and public accountability in Spanish universities in online media. Journal of Intellectual Capital, 20(5), 701–732.
Riaz, M., Baloch, F., Siddiqui, M., Ejaz, R., & Bashir, M. (2023). The role of islamic education in promoting peace and tolerance. Al-Qanṭara, 9(4), 308–327.
Ritonga, R. (2019). Citizen journalism and public participation in the era of new media in Indonesia: From street to tweet. Media and Communication.
Saada, N. (2023). Educating for global citizenship in religious education: Islamic perspective. International Journal of Educational Development, 103, 102894.
Sadat, A., Green, E., Forsythe, I., Munnelly, S., Eaton, G., Wynn, M., Pearson, F., & Dobson, E. (2025). Utilization of Netnography as a Health Care Research Methodology: Scoping Review. Journal of Medical Internet Research, 27, e78025.
Saud, M., Ida, R., Mashud, M., Yousaf, F. N., & Ashfaq, A. (2023). Cultural dynamics of digital space: Democracy, civic engagement and youth participation in virtual spheres. International Journal of Intercultural Relations, 97, 101904.
Schmidt, V., & Wood, M. (2019). Conceptualizing throughput legitimacy: Procedural mechanisms of accountability, transparency, inclusiveness and openness in EU governance. Public Administration, 97(4), 727–740.
Varpio, L., Paradis, E., Uijtdehaage, S., & Young, M. (2020). The distinctions between theory, theoretical framework, and conceptual framework. Academic Medicine, 95(7), 989–994.
Watson, A. (2025). A postmodernist qualitative research approach: Choosing between descriptive and interpretive phenomenology. Journal of Advanced Nursing, 81(10), 6968–6973.